The best programs for creating and editing videos on PC and Mac


Today and increasingly, the role of video content marketing becomes more important because it is the easiest way, fast and convenient to consume by the user. The great growth of Youtube, the rise of videos on Facebook, and other avenues such as Twitter, Instagram, Vimeo, and Vine, make a Community Manager or edit content creator will come to know great. It is one of the most important parts of our  Course Design of Digital Content, that content is king.

Therefore, we bring you a compilation of the most outstanding programs to create and edit videos, both for PC and Mac. Also, to facilitate your search, we have organized them into different categories depending on whether they are professional, intermediate or free programs and finally, we leave you with some tools and extra features for working with videos such as the best pages of free videos in HD and 4K that you can use to complement your production.
"3, 2, 1 ... Action! '

  Professional video editing programs

Here you will find programs to edit video more professional market, use them from media consumers to the largest television production companies, and take you to get spectacular results with a decent mounting a Hollywood blockbuster.

Final Cut Pro

 This Apple program has become one of the benchmarks in the market for professional video editing, being one of the most powerful and with more features, but it does not stop offering a simple and intuitive interface. Organizes content in a very visual way and takes your creativity.
Operating System: Mac

Adobe Premiere Pro

 Of the best professional alternatives so that as a user you can get the most out of editing your videos. Its control panel needs a period of learning, but once passed you will discover its enormous possibilities. It also belongs to the Adobe Creative Suite family of products, such as Media Encoder or After Effects, facilitating its integration.
Operating system: Windows and Mac

Adobe After Effects

A compliment to Adobe Premiere Pro that although it requires a level somewhat advanced, allows you to create animations, 3D motion graphics and effects to include videos giving a very professional touch.
Operating system: Windows and Mac

Avid Media Composer

 Although for the domestic user it is not as popular as the previous two, in the professional post-production studies of film and television it is very common for its dynamic workflow with projects in the highest resolutions, transcoding of the video in the background, processing audio and hundreds of possibilities for story purposes and media management.
Operating system: Windows and Mac

Advanced video editing programs

In this selection, you will find intermediate programs to edit videos, which although they do not reach the level of the previous ones, will also allow you to achieve professional-level results.

Pinnacle Studio

 Even the first time you face video editing will not have problems. Short, drag and drop easily and take advantage of the huge variety of titles, effects and templates available without giving up a professional finish.
Operating System: Windows

Sony Vegas Pro

 This powerful software has an aesthetic in line with Sony that is somewhat different from others like Premiere or Final Cut but fully customizes the interface that allows all modules around the timeline. It also has a version called Movie Studio for beginners.
Operating System: Windows

Corel VideoStudio

 One more option to consider among advanced programs, with a large number of effects and functionalities. Recently he has added the option to capture the computer screen on video, ideal for tutorials.
Operating System: Windows


 Programs to edit videos for free

The following video editing programs are free, and despite not reaching the professional level of those mentioned above, you will be extremely useful if you need is to make a simple and unpretentious assembly.

iMovie

 Apple program that comes installed by default on every Mac, let us make a quality video editing using the basic controls cutting, transitions, titles, color effects, etc. simply and intuitively.
Operating System: Mac

Windows Movie Maker

 The Movie Maker is the default video editing program for Windows, in which you can make your presentations with photos or videos, cut black parts or add music easily.
Operating System: Windows

VideoPad Video Editor

 Another free alternative to editing your projects with many features and compatible with most video formats.
Operating system: Windows and Mac 

  Programs for video capture on screen


Screenflow: Capturing video on Mac


 This program will allow you to create a video by capturing the screen of your computer and recording an audio narration with the microphone, so it is a great help to create your screencast or tutorials easily and professionally.
Operating System: Mac

Camtasia Studio

 Another very good option to record screencast also available for Windows, create visual effects, blur sensitive parts or insert text and animated content for a very visual finish.
Operating system: Windows and Mac


  Programs to compress free videos

Free Video Converter

 Free video compressor that supports more than 300 input formats between videos, music, and photos, even allows you to convert online videos from platforms such as YouTube or Vimeo.
Operating System: Windows

Any Video Converter

 It serves to convert videos to a wide variety of output formats to reduce their size, quality or adapt it to the medium or final device.
Operating system: Windows and Mac

Handbrake

  Open source program with a large number of configuration options to export almost any video format to different encodings.
Operating system: Windows and Mac     

  Other programs to make animated videos

Imgflip

 Generate an animated GIF of a video cut, either with a YouTube link or other platforms or by uploading it from your computer.
System: Online Tool

PowToon

 A tool to make videos and animated presentations with a very professional finish, simply through templates and with lots of styles.
System: Online Tool

 ClickBerry

It allows you to insert bookmarks or buttons with links, comments, and drawings so that the user can interact with the video.
System: Online Tool

embed

 Change the visual aspect of the player of your videos on YouTube, being able to customize the style and colors of the progress bar and add your logo.
System: Online Tool


what programs to edit videos do you use? Do we expand the list?

I would like to know your opinion and I hope you found this article useful with the different professional, intermediate and free video editing programs for Windows and Mac, as well as the other tools for working and editing with video. In Classroom CM for our Marketing.TV project we use Adobe Premiere Pro and Adobe After Effects to achieve professional results in the video interviews we do.

If you know any other program or tool to edit video that you have tried, do not hesitate to share it with us below in the comments and continue complementing this list   If you want to learn to create all kinds of content we recommend our  Face-to-face Course of Content Design also available in Online so you can do it from wherever you want :)